Finalist Rishi Sunak’s team is promoting a new campaign film, capitalising on his “underdog” status with competitor Liz Truss’ solid lead in the race to succeed Boris Johnson, two weeks before the UK’s Conservative Party leadership election is expected to come to a finish.
The video shows the former Chancellor at a number of campaign events since the race started last month and speaking to Tory members who are voting for a new party leader to take over as British Prime Minister on September 5. It was first used to introduce Sunak at a hustings event in Manchester on Friday night.
It depicts the former chancellor at several campaign appearances since the UK prime ministerial contest started last month, including one where he is shown having a power nap.
“They (underdogs) work harder, stay longer, think smarter; underdogs don’t give up, they’ll do the difficult things and they never, ever get complacent,” the video said. Gove continued by saying that Truss’s proposed national insurance cuts would only benefit the wealthy and that he did not understand why protecting the stock options of FTSE 100 CEOs should ever take precedence over helping the most vulnerable members of British society.
In the meantime, Sir Keir Starmer’s opposition Labour Party experienced its highest increase in support among Britons in almost a decade. According to a recent Opinium survey conducted for the “Observer,” Starmer’s party has the support of 43% of respondents, which is a 15-point advantage over the Tories and the largest margin since 2013.
This most recent development comes after Michael Gove, a former British cabinet minister, declared on Friday that he supports Sunak, 42, for the position of next premier.
When asked who they thought would make the best prime minister two weeks ago, Truss received 29% of the vote overall, while Starmer received 28%. This last weekend, Truss’ score decreased to 23% while Starmer’s score rose to 31%. When given the option between Starmer and Sunak, 29% supported Starmer and 23% Sunak. According to a survey of 2,001 persons conducted this week, Labour received 39% of the vote versus the Conservatives’ 11%.
The opposition Labour Party, meanwhile, has seen a rise in support from the larger British electorate. According to a recent Opinium survey for the “Observer,” Sir Keir Starmer, the leader of Labour, has gained significant support due to his plan to freeze the energy price ceiling in an effort to aid people who are struggling with high household costs.